同仁堂
中国北京同仁堂(集团)有限责任公司是市政府授权经营国有资产的国有独资公司,始创于1669年,至今已有343年的历史。近年来,集团坚持“以现代中药为核心,发展生命健康产业,成为国际知名的现代中医药集团”的发展战略,以“做长、做强、做大”为方针,以创新引领、科技兴企为己任,销售收入、实现利润、出口创汇及海外终端数量均居全国同行业第一。
自1997年以来,同仁堂保持了持续健康的发展,经济指标连续15年保持两位数增长,实现了每五年翻一番。截至2011年,集团资产总额140亿元,销售收入163亿元,实现利润13.16亿元,出口创汇3392万美元,在海外16个国家和地区开办了64家药店和1家境外生产研发基地,产品销往海外40多个国家和地区。
同时,同仁堂既是经济实体又是文化载体的双重功能日益显现,品牌的维护和提升、文化的创新与传承等取得了丰硕成果,“同仁堂中医药文化”已列入首批国家级非物质文化遗产名录,与国家汉办签署了联合推广同仁堂中医药文化的战略合作框架协议,运用孔子学院平台进一步加大了同仁堂文化的海外传播力度。
目前,同仁堂已经形成了在集团整体框架下发展现代制药业、零售商业和医疗服务三大板块,拥有药品、保健食品、食品、化妆品、参茸饮片5大类1500余种产品;25个生产基地、75条通过国内外GMP认证的生产线,生产工艺和工装机械化、自动化水平处于行业领先地位;1500余家零售终端和130多家医疗网点;一个国家级工程中心和博士后科研工作站,形成了以同仁堂研究院和同仁堂中医医院为主体的科技创新平台,“十一五”期间,共开发上市新产品194种,为同仁堂持续、健康发展提供了有力支撑。
按照北京市国有经济“十二五”规划的整体部署,同仁堂集团制定了自身“十二五”发展规划,全力打造首都中医药产业的龙头企业,确定了新的五年发展目标,即“主要经济指标翻一番,零售及医疗网点突破2000家,新产品研发上市300种,落实四个重点工业项目建设,继续保持五个全国同行业第一,逐步形成六大(二级)专业型集团公司框架”的“123456”计划,真正实现健康、和谐、跨越式发展。
Beijing TRT is a famous time-honored brand in traditional Chinese medicine industry. It was founded in the eighth year (1669 A.D.) of the reign of Emperor Kangxi during the Qing Dynasty. Since the first year (1723 A.D.) of the reign of Emperor Yongzheng, TRT had been designated to provide medicines for the royal pharmacy of the imperial palace of the Qing Dynasty for a duration of eight generations of Qing emperor, a total of 188 years. TRT people have been adhering to the full significance of the handed-down TRT’s commandment: no manpower shall be spared, no matter how complicated the procedures of pharmaceutical production are;and no material shall be reduced, no matter how much the cost is. TRT has established the self-discipline awareness with the motto that we shall do things with our sincerity and trustworthiness even without supervision from others, because God sees, which has guaranteed the prolonged glory of the well-established TRT brand. With unique recipes, top-class raw materials, excellent workmanship and evident curative effect, the products of TRT enjoy a high prestige at home and abroad and are sold to over 40 countries and regions.
So far, TRT has established three business sectors under the overall framework of the group: modern pharmacy, retail business and medical services. It has also established the “1032” supporting project including 10 companies, 2 bases, 2 institutes and 2 centers, out of which there are 2 listed domestic and overseas companies, over 800 retail stores at home and 28 overseas joint ventures (stores) over 15 countries and regions.
TRT has been recommended as one of 16 Chinese enterprises with the strength to become world famous brands by China Federation of Industrial Economics and China Top Brand Strategy Promotion Committee. It has been awarded the “famous time-honored brand” by the Ministry of Commerce, and has been awarded the honorable titles of “2005 CCTV- My Favorite Chinese Brand,” “China Top Ten Brands with Strongest Influence Power of 2004,” “Ten Brands Influencing the Daily Life of People in Beijing” and “China Famous Export Brand.” In 2006 TRT TCM culture was listed in the National Intangible Cultural Heritage Directory; since then, TRT has obtained increasing social recognition and worldwide reputation.
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